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Marketing Matters

MARKETING YOUR HOME

Photographs are a central component of marketing a property. The primary function that photos perform is to get prospective buyers to come look at the property. Read more about using photos in real estate marketing and preparing your home for a Photo Shoot.

Our integrated marketing program is designed to bring qualified buyers to your home in the shortest time possible.

ONLINE MARKETING

Your home will be on of the top real estate sites including:

Realtor.com
google.com
trulia.com
Zillow.com

BROKER-TO-BROKER MARKETING

90% of all real estate transactions involve a broker, and we work hard to maintain outstanding relationships in the brokerage community through professional, ethical and responsive behavior.

Our colleagues trust us and want to work with us, and that means more buyer traffic for your home.

How We Market Your Home to Other Brokers:
Multiple Listing Service – over 25,000 active subscribers
Open Houses – our agents give valuable feedback
Broker Open Houses – for all agents
Direct mail and e-mail campaigns
Special events
Social and personal networking

DATABASE MARKETING

Database marketing drives our direct mail, e-mail and broker-relations activities.

We reach the broadest audience possible to cross market your home to:

Clients
Prospects
Brokers
Developers
Industry affiliates
Family and friends

ADVERTISING

Our high impact advertising program can include the design and distribution of marketing materials such as property graphics, placement of online and print newspaper ads, and hosting open houses and special events.

HELPFUL LINKS:

7 Ways to Improve Your Credit Score Now

20 Tips for Preparing Your House for Sale

If Your Home Hasn’t Sold Yet… Definitely Check the Price!

3 Reasons to List your Home Today